The charm of Porto Venere can be found in a seabreeze with a hint of myrtle and broom, in the stones of the narrow streets, filled with history, and in the colours of the ancient fortress-houses. It is this unusual charm that over time has touched poets and artists and has drawn the attention of numerous film producers who have set their films and advertising spots in the old part of the village.

AMONG THE FILMS TO REMEMBER ARE:
"Con la spada e con l'ala" (medieval legend of love and war), 1925
“La sposa non vestiva di bianco” del 1950 Directed by Mario Baffico, screenplay by Gianni Maestri
“Michelino 1a B” of the 1952 Directed by Ermanno Olmi
“Marinai in coperta” of the 1967 Directed by Bruno Corbucci, with Little Tony
“Dillinger è morto” of the 1968 Directed by Marco Ferreri, with Michel Piccoli, Annie Girardot
“Il Conte di Montecristo” of the 1974 Directed by David Greene with Tony Curtis, Richard Chamberlain
“Cuori nella tormenta” of the 1984 Directed Enrico Oldoini with Carlo Verdone, Lello Arena

THE MOST BEAUTIFUL ADVERTISING SPOTS:
“Pasta Barilla” by Gavino Sanna
“Calze Levante” by Tinto Brass
“Tic Tac” showb before the Formula One Grand Prix
“Telecom” (three girls that go around Italy in a sailing boat)
“Agip”
"TIM" (around Italy by sailing boat)
"TIM ultimo" (if you can find me, I'll marry you)
"Chinotto, San Pellegrino"